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We turn imagination into impact—helping brands design limited-edition event products and showbiz moments driven by the fearless creativity of elite ADHD minds
This is where Hyper-Talent Becomes Iconic characters for the live event and showbiz industry.
With over two decades of experience working alongside the ADHD-Elite—larger-than-life talents—we visualize projects, then design and activate creative pop-culture roles for companies that thrive on standing out.
your-visionary incubation and training
About the founder. By accident Micke makes life into event. One day His sister painted his whole body as adult into the teenage mutant Ninja Turtles Characted rafaelo, for a small friendship meeting, Micke run out into the city-town of Spain and became an instant celebrity, everyone wanted a Selfie with Rafaelo.
People with ADHD can be Movie characters for the real world, by accident and Micke helps your company activate them to legendary characters for your marketing event.
For over 15, Micke Muhr has worked as the private protege to the Event Industry legend of Sweden himself, Caj Malmros, the founder of the legendary 4-million guests City sensation Stockholm Water Festival, that had its own music festival and the worlds largest crayfish dinner table with over 2,000 guests, and also for over 15 years his extra uncle Joakim Langer, is the real life character that travelled the footsteps of real life Tarzan, Captain Hadock, Efraim Longstocking and Rubinson Crusoe. And has even created this concept with the legendary event consultant of multi-million dollar events for the worlds iconic brands, mr Nalle Rössel, whom staged a military war experience inside a city for a brand to do unique team-building.
Micke has also worked in many of Sweden’s legendary creative and entrepreneurial circles — collaborating with founders, icons, and innovators who built the country’s most impactful cultural and business ventures.
Now he teaches the creative blueprint, workflow , day to day business formula of the hyper-creative elite to your team and help you integrate it in your culture and help set up creative departments where these roles can thrive.
Micke has also been tutored by a world famous Bitcoin-decentralization trainer for the heads of governments around the world, in the forest of Bali, having a Skype call with a King of an island of Indonesia, he has walked alone with 100,000 indien people barefoot on stone and glass for 14 km around a city mountain of South India and he made a random phone call to the Cyber Security legend Jon Mcafee while he was on the run on his Yacht.
His passion is helping you make everything from, James bond watches to life events no one had before, he imagines on a limitless scale and he has the real life adventures and business savvy to make big ideas practical.
Better than all, he has a rare intuitive synergy-feeling ability to open doors to the wildest legends of earth in every area of life.
Legacy & Network — The Icons Behind the Method
Learn to live larger-than-life — just like the Swedish creative legends who inspired this program.
Founded by Micke Muhr, and co-developed through conversations and projects with some of Sweden’s most iconic creative and entrepreneurial leaders — individuals who shaped entire industries, festivals, and cultural movements.
These mentors and collaborators form the creative DNA of HyperTalent:
Caj Malmros — Advertising legend and creator of Sweden’s largest festival of all time, the globally renown, Stockholm Water Festival.
Nalle Rössel — Introduced the first Pavarotti concert in Sweden.
Hans Öberg — Founder of Europe’s largest media-tech broadcast fleet, Prisma OB.
Percy Nilsson — Founder of a 3,000-employee construction empire, developer of Hyllie (a 900-acre private city district in Malmö, built in partnership with the city), international golf course visionary, and former owner of the Swedish champion Malmö Redhawks hockey team.
Anders Eriksson — World-exploring entrepreneur known for legendary bus expeditions across India, Africa, and Iran.
Pigge Werkelin — Gotland tourism innovator, airline group-founder, advertising stunt pioneer.
Sven-Harry Karlsson — Founder of the Swedish construction empire Folkhem and renowned cultural philanthropist.
Joakim Langer — Author, Swedish nightlife icon, and creator of renowned global media-backed expeditions.
Their philosophies, risk-taking, and creative courage are the blueprint that shaped this method — now reimagined for a new generation of creative leaders and ADHD-driven innovators.
The students who struggle the most often become the most successful entrepreneurs. Micke’s method of channeling their energy as innovators is the future.
— Percy Nilsson, Swedish crown billionaire and national business legend
We turn imagination into impact—helping brands design limited-edition event experiences, with the fearless creativity of elite adhd-mindset.
Turning real life into a cinema adventure for the world of your customers.
Some idéas we imagined so far
A rea life wood made lådbil truck driving customers around town.
the G force experience music festival.
a city turned into a cinema directed showstopping action-adventure where visitors join world renown talents.
PRESENTED TO AWARWINNING FILM PRODUCTIN COMPANY:
adhd force turns into innovation detective consultancy saving society with an afghan dog riding with them to their missions.
projects
we use adhd-creativity with ai, to visualize never seen before concepts for limited edition projects
fashion the world has never seen, events the world has never experienced, content never entertained and talent brands never packaged.
Book Micke as a speaker
LEARN HOW YOU OPEN THE DOOR TO THE CREATIVELY UNIQUE LARGER THAN LIFE PARTNERS FOR YOUR PROJECT.
how gut-feeling and courage to live as an explorer in the present moment can create the wildest ideas and opportunities for your event project.
curating creative Departments That Define Culture
We don’t just deliver ideas — we embed operational creative pop culture and business art departments into your company. Each department becomes a self-dependent system designed to deliver at startup pace.
Outcomes You Can Expect
Launch IP & Franchises → Stories, characters, apps, and digital IP ready for global audiences
Marketing Stunts & Adventurous Advertising → Bold campaigns that define culture
Influence & Partnership Blueprints → Strategic networks and partnerships that accelerate adoption and growth
Hyper-Talent Execution Systems → ADHD-Elité teams built for autonomy, speed, and creativity
Commercial & Business Artistry → Translate ideas into market-ready concepts and scalable operational frameworks
The Training Formula
We train your teams in self-taught creative genres, place them in their natural dream roles, and build an organic culture of autonomous, 7-day-a-week creative work addicts. The result:
Product development that feels like an adrenaline rush
Project launches that carry the energy of expeditions
Advertising and marketing stunts that become cultural events
Proven by Visionary Leaders
Our blueprint was forged with Scandinavia’s boldest innovators:
Founder of a billion-SEK festival redefining large-scale cultural experiences
Pioneers of nightlife and advertising who shaped entire industries
A global explorer, author uncovering media-backed world expeditions
The architect behind Sweden’s first billion-dollar dot-com
Now, this legendary blueprint is ready to scale your next generation of hyper-talent teams, breakthrough ventures, and cultural IP.
Industries & Genres We Transform
Games & Virtual Worlds
Film & Streaming
Music & Festivals
Fashion & Lifestyle
Live Experiences & Events
Tech & Media Startups
Genres we train your team in and turn into marketable ventures.
Why Hyperícon Works for Entertainment, Startups & Visionary Multi-Nationals
Fast ROI: Launch-ready outcomes in weeks
Disruptive Impact: Franchises, campaigns, or ventures that reshape markets
Premium Value: High-demand IP and campaigns generating significant revenue
Human Advantage Over AI: Originality, intuition, and cultural resonance cannot be automated
Keynotes & Workshops
Personal ADHD Legend Stories
Chaos → Breakthrough Workflows
Elite ADHD Team Building
Commercial & Business Art Workshops
Marketing Stunts & Adventurous Advertising Training
Networking That Open Doors
Modules & Deliverables
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Cross-platform stories, characters, and experiences for games, films, or digital products
Crafted through hyper-intuition, pattern recognition, and visual thinking
Built as a self-sufficient creative department capable of repeatedly launching franchises
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Designs high-impact, daring campaigns that capture attention and define culture
Trains teams in adventurous, unconventional advertising methods, including:
Pigge airplane wing stunt
Percy tourguide buss trips to his Entertainment Arena
Caj Malmros vechicles to city buildings
ADHD-driven energy, risk-taking, and agility ensure campaigns are bold, fast, and highly engaging
Operates as a full operational unit from concept to viral delivery
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Strategic networking and authentic relationship building with key cultural and business players
Identify unconventional partnerships to accelerate adoption, distribution, and growth
Fully operational department that positions your IP or startup as unmissable
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ADHD-Élite roles mapped for speed, creativity, and autonomy
Teams structured as self-dependent creative departments delivering at startup pace
Operational frameworks turn creativity into a repeatable, scalable system across all departments
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Self-taught expertise in commercial concept art, product design, and business model innovation
Translate creative ideas into marketable concepts, prototypes, and business strategies
Build repeatable systems that scale creativity as an operational function across teams
Communication Services
Recruiting Campaigns — Attract self-taught, genre-driven hyper-talent
Placement — Identify and activate ADHD-Élite creative roles
Startup Pitch — Craft win-win pitches that open markets and doors
Some of the creative roles we activate!
What the World Is Starting to Explore
Airbnb:
“Reimagining what is possible is the new edge.”
— Brian Chesky
SAP:
“Neurodivergent talent has improved productivity by up to 30 percent.”
Microsoft:
“Inclusive teams lead to more innovative solutions.”
HPE:
“Neuroinclusion is not just right—it is smart business.”
EY:
“Creative thinkers bring fresh value beyond tech.”
Why it matters: These industry giants are just starting to explore ADHD creativity—Hyperícon business is already delivering it.
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I built my blueprint through mentorships and collaborations with Sweden’s and the world’s most legendary creative leaders:
Caj Malmros — Founder of a billion-SEK global festival (4M guests)
Percy Nilsson — Sweden’s only private founder of a 10,000-resident city district
Nalle Rösell — Showbiz legend; Pavarotti concert executive; former PolyGram AB executive
Hans — Founder of Europe’s largest outside broadcasting empire (Olympics ×3)
Joakim Langer — Sweden’s nightlife icon; Love Boat Sweden founder
Win Wenger — Bestselling author of The Einstein Factor
Pitches & Connections:
Ben Way — UK tech pioneer, White House advisor
Bert Karlsson — Sweden’s music mogul & architect behind Eurovision stars
Dominic O’Brien — 8-time World Memory Champion, internationally recognized for extraordinary cognitive skill and memory mastery; said yes to join as an alumni contributor to the digital university project
Dr. Tse Ka Kui, founding chair of the Hong Kong Social Entrepreneurship Forum
Geir Hansteen Jörgensen — Award-winning Swedish filmmaker, renowned for creating globally recognized, impactful cinema
Johan Stael von Holstein — Serial tech entrepreneur
Sven-Harry Karlsson — Art collector & museum founder
Anders Wall — Renowned financier, former Global Chairman of Volvo
Companies & Organizations:
Nordic Film
Manpower Group
Sweden’s leading advertising pioneers
🌐 Fluent Across Worlds
From the Swedish skate scene to California debates — I adapt effortlessly:
Geek coders
Serial entrepreneurs
Extreme athletes
Billionaire creatives
Hollywood talent
Political elite
I’m the ultimate bridge between wild creativity and the professional world that needs it.
En Sueco (2025)
Featured in top Swedish magazine in Spain.
Meet Micke Muhr
The Architect of Hyperícon
Who We Are
Micke Muhr — Architect of Hyperícon
Creative Communicator · Talent Trainer · Business Producer · Keynote Speaker
From skate culture to global boardrooms, Micke has opened gateway doors to cultural leaders, billion-dollar entrepreneurs, and elite innovators worldwide.
2011: First to spotlight ADHD creativity on Swedish national TV
Volkswagen Group Hong Kong: Led executive workshops and strategy training
Founder of ADHD Staden, Sweden’s first movement celebrating ADHD creativity as a cultural and business advantage
Self-taught in: commercial concept art, product design, business artistry, and pop culture role development and IP development
Workshop Lead — operationalizes self-taught talent into departments, prototypes, and market-ready ventures.
National TV Interview (2011)
First to spotlight the ADHD creativity market in Sweden.
Living in the Now — Dedicated one year to daily meditation with Balinese locals, cultivating focus, clarity, and resilience.
Global Educator-Alfred Nobel — Trained Swedish school leaders from across the world at Alfred Nobel’s former residence in Paris.
Volkswagen Group Hong Kong (2018)
Led executive strategy training and creative workshop.
Asia Market Exploration
Backpacked across Asia to forge business partnerships and gain market insights.
Startup Pitch Winner — Secured first place before a jury including Volvo and Gothenburg’s city chairman.
Spiritual Discipline — Completed the 14 km barefoot pilgrimage around Arunachala (Tiruvannamalai), known as the sacred Shiva mountain.
Core Philosopy
“Self-taught talent isn’t taught — it’s activated.”
Creative-consulting-as-a-Service Hybrid Plans
Build self-dependent creative teams, market-ready IP, and culture-defining campaigns.
Choose a core plan, then add optional modules to fully customize your subscription.
1
Talent Accelerator
Focus:
Building high-performing creative teams
Hours / 4 hrs
Includes:
Recruiting Campaigns — attract hyper-talent
Placement — map & activate ADHD-Élite roles
Hyper-Talent Coaching — develop autonomy & speed
Price:
In-Person half day event from €3,500
Virtual half day event: from €2,000
2
Innovation & IP Engine
Focus:
Concept development, IP, and operational systems
Hours / 4 hrs
Includes:
Innovation Sprints → Concept Portfolio
IP & Story Mapping → Storyboards & culture-driven IP
Creativity Ops → frameworks for repeatable creativity
Commercial & Business Artistry → market-ready product outputs
Price:
In-Person half day event from €4,000
Virtual half day event: from €2,500
3
Market & Influence Mastery
Focus:
Marketing, culture, and adoption
Hours / 4 hrs
Includes:
Market Activation Labs → Magnetism toolkits
Adventurous Advertising → tactical campaigns & stunts
Influence & Networking Blueprint → partnerships & distribution
Startup Pitch → win-win market-ready decks
Price:
In-Person half day event from €4,500
Virtual half day event: from €3,000